Benchmarking to get ahead

London Gateway

How does a port or terminal go about determining how good it is? Does it benchmark - against its nearest rival, a world league table, or what?

A port should not fall into the trap of simply benchmarking against league tables, or falling for the common misconception that “by getting bigger we get better”, says Geoff Adam, head of marketing for the Port of London.

Continue reading this article… 

V2-PS

Receive full access today!

Want to read more before deciding on a subscription? It only takes a minute to sign up for a free account and you’ll get to enjoy:

  • Weekly newsletters providing valuable news and information on the ports and terminals sector
  • Full access to our news archive
  • Live and archived webinars, podcasts and videos
  • Articles on innovations and current trends in the ports and terminals industry
  • Our extensive archive of data, research and intelligence

Already subscribed? SIGN IN now

Get more free content sign up today

Ready to subscribe? Choose from one of our subscription packages for unlimited access!